Senior Marketing Intelligence Engineer

Company: VirtualVocations
Location: Macon
Posted on: November 19, 2024

Job Description:

A company is looking for a Senior Marketing Business Intelligence Engineer, Measurement Strategy & Marketing Performance.

Key Responsibilities

Define the measurement approach for marketing campaigns in collaboration with Campaign Managers and Strategy roles
Execute testing efforts to improve the effectiveness and efficiency of marketing strategies across customer segments
Conduct performance measurement of campaigns to assess their effectiveness in meeting business objectives

Required Qualifications

Bachelor's degree in marketing, business, finance, analytics, or a related field
5+ years of experience in marketing performance measurements
2+ years of project leadership experience
Experience with business intelligence platforms (e.g., Tableau, Power BI)
Progressive levels of responsibility within a fast-paced marketing environment

Keywords: VirtualVocations, Sandy Springs , Senior Marketing Intelligence Engineer, Accounting, Auditing , Macon, Georgia

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